Commercial customers, spare parts resellers and specialist dealers now benefit from an end-to-end digital ordering and inquiry process
The new B2B area is tailored to three clearly defined user groups:
Commercial customers with a valid VAT identification number receive access to commercial terms and full shop functionality. Spare parts resellers benefit from attractive purchasing conditions tailored to their business model.
Böckmann specialist dealers receive a seamlessly integrated solution: instead of applying for new login credentials, they log in as usual via the existing dealer login and navigate to the shop with a single click on "Spare parts ordering" via the "Spare parts" menu item – fully linked to their existing account and with the settings and conditions tailored to them.
At the heart of the new shop is a modern, clear user interface that significantly simplifies daily work with spare parts. A particular highlight is the search via the chassis number: this allows commercial customers and specialist dealers to assign spare parts directly and precisely to the box trailer or trailer in question, thereby minimizing incorrect orders. Stock availability is transparently displayed – it is clearly visible for items in stock, while the usual delivery times apply to non-stock items.
The most significant innovation of the B2B shop is the fully digital inquiry and ordering process. If a required part is not found via the chassis number search, an inquiry can be sent directly to the spare parts department by clicking the "Spare part not found in shop" button. If a part is assigned to the chassis number but is not listed in the spare parts list, the "Spare part not available in shop?" button can be used to send a specific inquiry to the spare parts team.
All inquiries can be viewed in clear categories: "Open inquiries", "Inquiries with offer" and "Completed inquiries" provide full transparency on the current processing status at all times. Once processed by the spare parts department, the offer appears directly next to the corresponding inquiry in the shop; the user is actively notified of the update. In case of queries, the offer can be adjusted, with the latest version always available online.
Deciding on an available offer is extremely easy: upon acceptance, the inquiry is automatically converted into an order and triggered in the spare parts warehouse; the order can then be accessed in the "Orders" section of the customer account. If rejected, the inquiry is closed.
The B2B shop also offers a range of practice-oriented additional functions. Via the "Customer commission" field, an individual customer commission can be entered for each item and inquiry, which is then shown on the corresponding documents. All orders placed through the shop can be tracked in the customer account, including tracking links and invoices. Under "Product details", both the valid purchase price and the country-specific recommended retail prices (RRP) – with and without VAT – are visible.
In the future, the shop will also allow the ordering of the complete Böckmann marketing and advertising materials. Böckmann specialist dealers will then be able to purchase advertising media and merchandise easily via the platform. These items will be made available shortly.